I have been watching ”Design Thinking” very closely for a long time now, often amused on how it is unfolding in both the design and non-design industries. At this time I’m curious it is evolving, and having strong suspicions on how it can be an element to bridge the “language gap” between Design and the Business.
Interestingly, since I started watching this topic in 2006, everyone who is anyone (including yours truly) jumped with their $0.02 cents worth in trying to figure out just what this is all about. However many posts never seem to get the idea of Design Thinking right, and the definition and objectives for Design Thinking never clearly expressed.
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c8- h10- n4- o2 by Gilad Davidi
Beautiful work by the students from The Shenkar College of Engineering and Design, Ramat Gan. They were tasked by their lecturers to re-invent the Coffee (and Espresso) or Tea Cup by “deep diving” into our coffee culture and understanding the coffee drinking rituals involved.
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Sorry friends. It has been a while since I made contact with anyone via this blog. It was partly due to the fact that I got pretty sick and sadly I still am. It’s one ailment after another in never ending vicious cycle. I cannot seem to shake it off completely. I must be a germ magnet!
Fortunately during my sick leave, I had the opportunity to do some serious thinking and reflection. In particular, what I wanted to do with this blog and it’s role in my life.
Early in January this year, I announced the launch of Design Sojourn Version 4.0. It was a good revamp of the site and as well as refocusing its content. Particularly important was that I shared a new blog description and focus which was “How to master the business of strategic industrial design”.
However at the back of my mind I still could not decide what I wanted to get out of this blog. As it is now 6 months since the last update, I thought it might be a good time to share with you how I see my blog going forward.
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Chuck Dillion, a lecturer at The Hussian School of Art in Philadelphia, has sketched a cartoon of the different Design students he has encountered in his 10 year teaching career. Great Stuff! Here are my favorites:
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Image by: tamachanhaazarashi.
Designers these days face a lot of pressure to not only do good design, but also to do the right thing. Indeed the importance of sustainable and environmentally friendly products cannot and should not be underestimated. However, while Designers are central to the creation of these products, it takes a lot more than just having the “Will” to do it.
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